Extreme Group
P: 902-461-2700 (Halifax)
P: 416-607-6665 (Toronto)
E: info@extremegroup.com
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Pure Black Sunshine

A very cool new way to buy coffee: pureblacksunshine.com brings you deep into the shadows of the underworld, straight into the middle of a business deal with a difference. An innovative storyline where allows visitors to take part in an online shopping experience styled after a drug deal. Working with Lollipop in Toronto, a story was created that unfolds through a series of video clips, allowing the user to make choices at certain points and move through the experience. Doing so gives you a first-hand look at the various roasts and beans that are available for purchase. To make it even more interesting, there are a number of things hidden throughout the site. For example, try seeing what happens when you take too long to make a decision...

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